Private Video Hosting: Is It Really Worth It?

voomly-team-avatar png

Saturday, July 22, 2023

When it comes to video hosting, most people assume there’s only one way to do it: to host videos on large platforms like YouTube and Vimeo.

Or, they believe (in order to succeed) you need to compete with massive streaming services like Netflix.

But there’s FAR easier (and more affordable) ways to host your videos WHILE giving yourself far more control over the outcome of those videos.

So if you’re using video content to drive more subscribers and customers to your business -- or even to entertain and educate because it’s what you do… private video hosting may actually make more sense.

Before you start jumping onto the giant platforms like Vimeo or YouTube, or thinking you need to compete with massive streaming services like Netflix, check out this guide first.

In it, we’re going to break down exactly what private video hosting is, when and WHY it should be used, and what to look for if you’re thinking about using a private video hosting service.

To kick things off…

What is Private Video Hosting?

Private video hosting refers to a service that allows users to upload, store, and distribute video content on a platform that is not open to the public, such as YouTube or Vimeo. This can be done for a variety of reasons, such as protecting intellectual property, controlling who can view the content, and avoiding advertisements or unwanted content appearing alongside the video.

Figuring out where you should be hosting your videos is a HUGE decision.

The wrong platform could completely limit your ability to grow your business or audience -- keeping you captive to their platform for life.

Or, even worse, you could find it’s nearly impossible to monetize the effort you’re pouring into each of the videos you create.

Then, when you finally realize what’s going on you either have to settle for what you’ve been given with the platform you choose or pour even more time and energy into migrating everything over to a new platform… while hoping and praying that your audience migrates over, too.

Compared to public video hosting platforms (like YouTube and Vimeo), private video hosting platforms work to solve each of those issues by helping you keep full control over the content you create.

With private video hosting platforms, too, there is a bigger emphasis placed on technical factors like speed, security, analytics, and others.

Private video platforms, though, doesn’t mean that you can’t still share your content with the audience you’re trying to build.

They also give you control over the safety and the monetization of the content you create while maintaining full ownership of the videos you upload.

In terms of building a better experience for your audience, being able to use custom branding, having in-depth analytics and tracking to optimize the performance of your videos, and being able to tap into better marketing potential, it’s hard to compare to private video hosting services.

There’s a time and place when it’s the clear winner, though.

When (and WHY) You Should Use Private Video Hosting

Making the decision to use a private platform over a public service like YouTube or Vimeo comes down to the type of content you’re creating and how you’re using it.

For instance, there’s specific situations where private platforms are a better option:

  • ​When you’re looking to improve the Google SEO on your own website.
  • ​When you want to build sophisticated and customized marketing funnels.
  • ​If you desire to integrate your videos with other marketing tools you use.
  • ​If you need greater access to more detailed data and analytics.
  • ​If you want to customize “their” experience, ie: where they go and what they see.
  • ​If you’re an agency looking to provide custom solutions to your clients.
  • ​If you want greater freedom on what you promote, sell, and advertise.

It isn’t always an either/or situation, though.

There may be instances where hosting on a public platform like YouTube may help achieve the goals you have with your content.

Private Hosting or YouTube?

In most cases, you can use private video hosting alongside public services like YouTube, Vimeo, Facebook, etc.

The choice ultimately comes down to your goals.

For educational and entertainment-based content, hosting it on public platforms may give you the ability to reach a significantly larger audience.

The downside there, though, is that you have minimal control over your branding and being able to drive that audience back to your business so you can convert their attention.

For sales and marketing material, though, hosting on a private platform will give you far more control over what your audience does once they’re finished consuming the content.

With public services, you’re limited to using a link in the video description or possibly a small card or annotation in the top corner of the video -- making it really hard to drive the traffic back to where you want them to go.

If you’re looking to get your video in front of as many people as possible, the algorithms on public platforms typically make it easier for you to accomplish that goal.

That means you’ll want to pick and choose which platforms you’re publishing content to depending on the goals you have for the video and the goals you have for the audience after they consume the content.

If your goal is to protect the content you’re publishing so the only people who can access it are the people who have been granted access to it (like your customers or subscribers, for instance), publishing that content to a private platform makes more sense.

On the flipside of that, though, if your goal is to get your content in front of as many people as possible, tapping into the algorithms and in-built audiences on public platforms may be a better move to make.

What To Look for in Your Private Video Hosting

While there are dozens of private video hosting platforms available today, they’re not all created equal.

There’s a few different factors you need to consider when you’re thinking about WHICH hosting platform to publish your content to.

Voomly is a private hosting platform that puts the focus on the right areas so you get more out of the time and energy you pour into the video content you’re creating.

Here’s what to look for when you’re scouting out a new platform to host your content on.

#1: FAST Loading Speed

In the era of short attention spans, fast loading speed is absolutely critical to your success.

If videos take 3-5 seconds to load, for instance, you’ve already lost around 80% of your audience. They will hit the back button to return to wherever they came from and your brand will forever be known as the brand that has slow loading content.

They may give you a second chance in the future, but it’s highly unlikely to overcome that first impression.

Voomly is able to boast the fastest video load times of ANY platform online. Check out the speeds here.

#2: Security & Privacy

If you don’t want people being able to find your content outside of where you want them to find your content, security and privacy should be at the top of your list.

Some platforms let your visitors download your content directly to their hard drives.

Then, others let them use “ninja” tactics to figure out the URL where your video is hosted and then download it to their computers.

This lets pirates redistribute your content in places you may not want it showing up -- effectively stealing from you and your business.

Reputable hosting services help keep your content locked down so you know it’s 100% private and only available where you make it available -- while keeping pirates and thieves from being able to download it.

#3: Customization (and lots of it!!)

Video content, by itself, just isn’t enough to keep people engaged anymore.

If you want to make sure they keep coming back for more, you want to be able to customize their experience -- both on their customer journey and how they perceive your brand.

Your private video hosting service should make it easy for you to fully customize the look and feel of the videos you publish while also making sure you’re able to keep your visitors going where you want them to go when they’re done watching.

Voomly gives you a full suite of customization options so you can nail your branding on every video.

It also gives you a feature called the “Interactive Video Funnel” that lets you customize your viewer’s experience so they stay engaged with your content even after they’re done watching.

You can check it out here.

#4: Advanced Analytics

Whether you’re looking to increase your revenue and sales or you’re looking to reach the widest audience possible, in-depth analytics is a must.

You need to track more than just your number of visits and views.

To continually optimize your videos and give your audience exactly what they’re looking for, you need analytics that give you every KPI that matters in your business.

From video views, to traffic sources, geography, devices, browsers, and more, you want to get a clear picture of exactly how your audience is engaging with your content.

Then you want to be able to A/B split test various elements within that content, while being able to accurately track it, so you know what’s performing -- and what could be improved.

Voomly’s Advanced Analytics gives you all of that and so much more.

Click here to check it out.

#5: Easy To Use Management System

It’s not enough to just be able to host your videos on a platform.

You also need to be able to easily upload and manage your content, as well.

A content management system that’s easy to use should be at the top of your list. If it’s too technical, your content is too hard to find, or there’s too many things in the way of you getting to the content you’re looking for, managing your content becomes a chore.

If it becomes too much of a chore, you’re likely to end up looking for another platform and then have to migrate everything over -- changing links around on the internet as you do it.

That’s a massive hassle, which is why you want to get this part right before you sink too much time into loading your content onto a platform.

#6: Customer Support

A lot of people think customer support is only there for times when you’re having trouble logging in.

With a platform like Voomly, though, customer support is so, so much more.

While many hosts want to dump you into a question vault and use automated prompts to help you attempt to solve problems, Voomly’s customer support team takes service to a whole new level.

They’re available to not only help you navigate the tech side of the platform, but also help you get even more from your video marketing campaigns.

You get access to a massively supportive help system, ongoing content updates to help you keep your finger on the pulse and the latest trends in video marketing, as well as an entire vault of tutorials that’s consistently updated to help you make the most of the tool -- and get more out of each video you produce.

#7: Scaleable

Finally, when you’re considering a private video host, you want to make sure that the platform is built to scale with you as your business (and your needs) scale up.

As your skillset grows and you start wanting to tap into even more interactive features to keep your audience engaged and grow your customer base, you need a platform that has the foundations in place to help you accomplish your goals -- as your goals evolve.

With Voomly, you get the private video hosting security, analytics, customer support, content management system, and extremely fast loading speeds, but you also get access to advanced features like the Turnstile and Interactive Video Funnel so you can keep growing without having to migrate everything over later on.

How To Set Up Private Video Hosting

If you’ve made the decision that a private video hosting service is the right move to make for your content and your business, it’s important to choose the right platform from the beginning.

In terms of features, especially the ones we’ve mentioned on this list, Voomly is one of the best private video hosting platforms available today.

But it goes so much further than just hosting your videos.

When you click here to start your free 14-day Voomly trial, you get access to a TON of tools like Toonly, Doodly, Pyks, and others so you can take your videos to a whole new level -- and skyrocket your engagement while you do it.

Then, once you have your account, you can click here to browse a dozen+ tutorials to help you get up and running as quickly as possible and take full advantage of the tools that Voomly gives you access to.

Final Thoughts

To wrap things up, choosing private video hosting comes down to what you need for your videos. Private hosting gives you more control and better tools to understand how people watch your videos. It can also protect your videos better. This doesn't mean you have to stop using YouTube or other platforms, you can use both. If you're interested in private hosting, you might want to check out Voomly. It's easy to use, has fast loading times, and strong security. Plus, if you ever need help, the support team is always there to assist. 

Ready to take control of your video content and transform your business? Try out Voomly today and explore the myriad opportunities private video hosting can unlock!  

Leave a comment

Your email address will not be published. Required fields are marked *


8 Min Read

Video marketing is a preferred method to promote business these days. It is a great marketing tool that can help you stay relevant and help guide potential clients towards you. […]


8 Min Read

Did you know that a customer review is the most important factor in your SEO strategy? It can be hard to get and keep customers, but once they move to […]


8 Min Read

Have you ever seen a product that made your head turn? It caught your attention, right? Now, that doesn’t necessarily mean you were interested in the product, but for some […]

Skyrocket Sales & Conversions Like Never Before Using Voomly’s Incredibly Intuitive Interface!

Voomly is the perfect platform to host videos advertising your brand.

And with its ultra-customizable, no-coding-required video tools, you’ll get the absolute best results from your sales videos.

Select video player colors, border skins, player skins, and customized thumbnails … potentially increasing your sales video views by as much as 4X, according to some research.

Drive website traffic by adding a clickable brand logo to your video player … so anyone watching your videos can easily find out more about your products and services.

Promote a professional image by using video players that “travel” with your video … so when your videos are shared via social media, everyone sees them in a video player that displays your logo and brand colors.

Hide or display controls, like the play bar, time, volume, speed, autoplay, full-screen option and more, customizing your player to your marketing goals.


Give Voomly A Try For FREE Today

30-Day Money Back Guarantee

If you are not completely satisfied with Voomly within 30 days, we will refund 100% of your payment. Just email us at and every penny will be gladly refunded to you within the first 30 days. Nothing could be more fair than that.

This site is not a part of the Facebook website or Facebook INC. Additionally, this site is NOT endorsed by Facebook in ANY WAY. Facebook is a trademark of Facebook INC. You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Voomly LLC and all members and affiliates harmless in any event or claim. You can also safely assume that I get paid anytime you click on a link on this site. We recommend that you do your own Independent research before purchasing anything.